Keeping Up with the Kardashians has supposedly hit the jackpot.
The TV reality series was first broadcast in 2007 and new reports suggest E! network is willing to pay much more money to keep it on the air.
According to TMZ, the famous family will receive an amount significantly greater than their last $40 million three-season contract, which was brokered by manager and matriarch Kris Jenner in 2012.
“It is a HUGE show,” a production insider told the website.
Keeping Up with the Kardashians debuted its ninth season in January. The show’s 2012 contract provided remuneration for seasons seven, eight and nine.
This new lucrative agreement will reportedly be the family’s pay for years into the future.
“Keeping Up with the Kardashians is currently shooting Season 10 and the new deal will take the show into Season 11 and beyond,” the website writes.
It is not known whether the deal has been formally cemented yet, but it is apparently in the final stages of negotiation.
Sources inform the outlet Bruce Jenner will definitely not be returning to forthcoming seasons.
But the rest of the cast, which includes ‘momager’ Kris, daughters Kim, Khloé, Kourtney and son Rob Kardashian, as well as Kylie and Kendall Jenner, are supposedly set to remain on the show. Kourtney’s partner Scott Disick and their two children are also tapped to return.
On Thursday Kris dismissed rumors Bruce was quitting the program for good.
“We film together every day,” Kris said according to US Weekly.
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