Lovestruck Eva Longoria

Eva Longoria

Eva Longoria has reportedly been “swept off her feet” by her new man.

The 38-year-old actress was reportedly to be dating a wealthy businessman from Mexico at the beginning of the month and he has now been identified as Jose ‘Pepe’ Antonio Baston.

He is the president of the biggest media company in Latin America called Televisa and is apparently doing all he can to show Eva how serious he is about her.

“He’s been sweeping her off her feet and courting her like a proper gentleman,” an insider told People magazine.

The pair went public with their relationship on Friday, when Pepe accompanied the star to the Museo Jumex Opening Dinner in Mexico City. They seemed completely at ease with each other and even stopped to pose for pictures, much to the delight of waiting photographers.

The American publication was the first to report on the brunette actress’ new romance. The pair were seen enjoying dinner together and couldn’t keep their feelings for each other a secret.

“She’s very happy, and he’s crazy about her,” a source said at the time.

Eva’s new relationship comes after she split from Ernesto Arguello in August. He was a contestant on her reality TV show Ready for Love, but they ended things after their conflicting schedules meant they couldn’t see enough of each other.

The star was then rumored to have reconnected with her ex-boyfriend Eduardo Cruz, but took to Twitter to assure fans the speculation was unfounded.

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